Oreo is coming in hot to make 2025 one for the record books for cookie fans.
In December, the brand announced it’s bringing not one, not two, but six flavor innovations to stores in 2025, including Oreo Frozen Treats.
It all begins with Oreo Game Day cookies, which will be available nationwide by December 26. These cookies feature the “signature chocolate cookie with five new football-themed embossments.” However, this limited-edition offering is only available for a limited time, so get them before they’re gone for your next watch party.
Next on the list is Oreo Loaded, which will be on shelves on January 3, 2025. “These cookies feature the signature Oreo chocolate cookie with original Mega Stuf level creme and are loaded with bits of real Oreo cookie pieces.” Think of it as Oreo’s inception.
Also coming on January 3 is the Golden Oreo Cakesters. “After more than a decade, Golden Oreo Cakesters are becoming a permanent addition to the Oreo brand’s lineup,” the cookie company explained. “With a twist on the Oreo Golden sandwich cookies, the fan-favorite Oreo Cakesters soft-baked snack is now being offered with creme filling sandwiched between two pillowy golden snack cakes.”
But wait, the company isn’t done yet. Starting January 3, sweets lovers can also snag the Oreo Irish Creme Thins, its “original thin cookies filled with Irish Creme flavored creme” that includes “notes of chocolate and vanilla,” and they can also purchase the new Oreo Minis Peanut Butter, a “bite-sized chocolate cookie” filled with smooth peanut butter creme.
Then there’s the new Oreo Frozen Treats Oreo Bites and Oreo Mini Bars, also both available in January. The Oreo Bites, the brand explained, are “poppable bites” featuring a frozen dairy creme-flavor base dipped in an Oreo coating. The Mini Bars also included a creme-flavored base with Oreo cookie pieces mixed in.
If you simply cannot get enough of the Oreo universe, then you’re in for one more treat. Oreo is launching the new Dunk Club, which it says “allows cookie lovers to stay up-to-date on latest product releases [and] access exclusive pre-sale events. ” The club also offers sweepstakes giveaways and the chance to help Oreo choose its future activations. Sign up at oreo.com and stock your pantry for the year to come.
New Oreo Products
- Oreo Game Day cookies
- Oreo Loaded
- Golden Oreo Cakesters
- Oreo Irish Creme Thins
- Oreo Frozen Treats Oreo Bites
- Oreo Mini Bars